Sales-Link last month launched its Lab to Life Series that showcases our clients and their expertise. Today, we continue by spotlighting Max Neeman International and how they are helping pharma/biotech worldwide with medical writing services. I had the pleasure of interviewing Dr. Gunjan Agarwal and Priyanka Bhattacharya, both members of Max Neeman’s medical writing team.

Sales-Link Interviews Bruce Trapp, PhD, Founder, Chairman of SAB, and Chief Scientific Officer, Renovo Neural on Multiple Sclerosis Research and Discovery.

In 2012, the R&D spend was approximately $135B. Attention CROs- Are you operating at premium levels being an active research dealer for the pharma/biotech industry? At Sales-Link, we consider our lead generation managers to be conduits for business between our CRO clients and pharma/biotech companies, discovering the spark that differentiates our clients from thousands of competitors vying for the same research contracts.

On Thursday, August 29, 2013, Sales-Link hosted a Lab to Life webinar entitled 'Move Your MS Pipeline Forward with Reliable and Reproducible Preclinical Data' presented by Dr. Satish Medicetty, President, Renovo Neural, Inc.

Choosing an Independent Review Board for your drug development company usually isn’t a choice at all – You're most likely using a company you've contracted for years. If your past clinical trials went off without a hitch, it’s pretty likely you will continue to use the same IRB again and again.

Have you ever seen the movie, Groundhog Day? If so, that is the best way to describe what some might compare to that of a researcher. For those of you that have not watched the movie, it’s about a weatherman stranded in a town he loathes and wakes up with the strangest sense of déjà vu: he seems to be living the same day over again.

As a lead generator I work directly with the B2B community on my top priority – supporting the client relationship by securing new business leads. But what drives me is representing the CROs on the cutting edge of science and technology. It's their innovations that lead directly to helping sick people live better lives.

Your company has hired a lead generation firm and you feel the leads are not moving into sales fast enough. You may be wondering what should be done. Opportunities may be overlooked or passed on because of basic missteps in internal communication or practices.

On July 4th we will celebrate the Independence of this great nation. It's an occasion to recognize and honor our courage as a people. This holiday I was reminded again of the strength of men like my father who served in the Marines. My entrepreneurial spirit has been shaped by his steady, but adventurous spirit.

Last month I wrote about how the pharma/biotech professional should begin a social media campaign, and although many professionals are engaging in the social landscape, many are not fully utilizing their accounts as tools for networking and lead generation.