So I have this dream…a dream where sales and marketing is fun and lucrative, and like-minded people share goals and information, and together become a powerhouse to be reckoned with. My team and I created a CRM system for the Pharma, Biotech and Diagnostic groups within the Life Sciences Industry. The system is brilliant…user friendly, and flexible in ways where most similar software programs of its kind fail miserably. I’ve also managed to pack it with 500,000 verified industry-related leads - searchable in a myriad of ways.
I feel strongly that this system, which I named PharmaBDI (Business Development Information) has the potential to help just about any company involved in the Life Sciences, whether its a business developer looking to partner with a drug developer to further test a compound on the shelf, or a CRO searching for the ideal sponsor that could use their services. Or maybe a sponsor needs an Functional Service Provider with therapeutic-focused biostatisticians and highly-skilled SAS programmers to program their data for an FDA approval of a drug submission. The need is there on so many levels, for so many science-based companies that are excellent at what they do, but desperately need help in finding buyers.
Scientists are not salespeople, and they are usually not interested in leading salespeople, either. So this is where I step in, with my system and my team. If only I could get these companies to stop and listen…to see how easy PharmaBDI is to use, and to show them how it will help their sales team be successful.
I decided to try something new. Last week was the launch of my first YouTube live demo of PharmaBDI. I demonstrated the basics of how to use it, how to connect it to Sales Force (for those who have it) and I covered some high points of the system. It was a success (well, at least not a disaster), so I guess we will keep doing them. I schedule them for Thursdays at 4PM EST, and I’m hoping you will join in.
I look at this launch of PharmaBDI how-to videos to be a community-based platform, the beginning of a working group, and even a network. I believe that really big things happen when many people with the same interests, goals and vision beat the drum together. I need you, the user, to beat the drum with me.
I want to make these events on Thursdays very enlightening. A place where we learn something, where we share, and we all become better at what we do. The goal is to find ways to make your job easier, so help me better help you. Join in…participate…tell me what you would like to know. Please come visit us every Thursday on our YouTube channel. You’ll find information below for how to get the time and dates set on your calendar.
I started the drum beat…now it’s up to you to help me keep it going.
Pop this link into your calendar and join us Thursday Oct 4th at 4:00 PM EST -