Companies have been buying data for lead generation for eons. Businesses need contacts to get their product and service information out and into the hands of those who are most likely to purchase their offerings, so they rely on collected data in CRM systems for prospecting.

I remember when I was just starting out in business, I often heard of Toastmasters. My recollection is that I was perhaps intimidated by the idea of joining such a group. Today, a decade or two later, I developed some tough skin and overcame my fears. I don’t know what I was so afraid of!

Outsourcing your sales to a virtual vendor makes sense for many reasons. The key is to ensure you have a well-defined sales message and a clear differential to that of your competitors. The strength of that message will determine the success of your sales, outsourced or not.

No sales opportunity is an island. People in marketing and lead generation, as well as operations and legal, participate in the work of bringing on a new partner/client. For this article, we discuss the areas of lead generation and marketing and some of the work going into the sale.

Being a science services promotor for more than 20 years, you begin to notice what makes for good outreach. Not everything is ‘scientific’; some things come from your gut. Here at Sales-Link Inc. we’ve done a few 100 webinar invitations and learn a few lessons along the way.

20+ years, 50,000 hours, and almost 8,000 days are the investments Sales-Link has made developing our Pharma Business Development Information System. (Pharma BDI). That’s over ten million minutes.

Feeling nervous about presenting? We’ve all been there. It’s normal to have a few pre-meeting nerves. For some people, presenting comes naturally and for others, it’s similar to pulling teeth.

Ever wondered what resources a CEO has used to get her to where she is? Well, wonder no more. Susan Walsh founder and CEO of Sales-Link Inc. wants to share her top 6 sales book picks. These books encompass everything from learning to sell to taking care of your mental well being.

Going into a sales meeting can be scary; we all know that. What you might not know is how to alleviate more than a few of those fears. A lot of those pre-meeting jitters can be quelled by asking your prospect questions. The more you know about your target company, the better you will be able to show how your service is going to benefit them.